General Information About
Design Department
The Design Department plays a key role within VBET, as the team is responsible for creating the company’s visual presence across various platforms. Their work shapes how VBET is seen both externally and internally ranging from researching and producing the smallest banners to developing full brand-level visual communication.
It’s important to note that design requirements vary across markets, each with its own specifications and expectations. The team closely analyzes these differences to ensure that all visuals align with regional needs. They collaborate with every department that requires design support, including Regions, Marketing, Product teams, Digital Marketing, and more.
The requests they handle can be both long term and short term. Long term projects may include promotions for different regions or the development of global campaigns and concepts. Before starting such projects, the team conducts detailed market analysis to ensure that the final designs are effective and relevant for each specific market.
Meet Our Team
Armen Ogannesyan
Head of Creative Marketing
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Inga Grigoryan
Head of Design Department
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Design Department
Working Procedure
The daily workflow of the team is organized through the VBET Design Department’s Jira platform, where all tasks are listed and managed. Ideally, each task should include: Complete background information, a clear and detailed project description, concise objectives, notes or requirements specific to the target market or product.
The process begins when a task is opened. It is first reviewed by the Jira Board Manager, who assigns it to a designer. Along with the designer, the Lead Designer and Art Director are also linked to the task. After assignment, the task is discussed with the relevant stakeholders, clarified if needed, and then moved forward into production.
